Understanding the Polls with Kelly Beaver MBE, Chief Executive, Ipsos UK and Ireland
Author WIG Date 21 Jun 2024
A recording of the WIG Briefing: Understanding the Polls with Kelly Beaver MBE, Chief Executive, Ipsos UK and Ireland
With a general election due to be held on 4 July, polling experts are undertaking extensive research to navigate the noise and produce insights and trends to help organisations plan ahead for a potential change in government.
Watch now to:
• Understand what the polls are predicting ahead of the General Election
• Explore the potential consequences of this research for organisations across the public, private and not-for-profit sectors
Closed captions and transcripts are available.
Please note the Q&A is not included in this recording.
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Kelly Beaver MBE is Chief Executive of Ipsos in the UK and Ireland, one of the largest and most innovative research organisations in the UK. With over 2,000 specialist research, operational, and advisory employees across 12 offices, Ipsos delivers reliable information and true understanding of Society, Markets and People. Kelly has been with Ipsos for over a decade. Previously she was Managing Director of Ipsos’s UK Public Affairs division which supports government clients to monitor and understand public opinion, behaviours and societal trends, design public services and policies, and to determine what works in achieving social and economic policy objectives. In addition to her role in Ipsos she also holds several honorary positions external to Ipsos in academia (Kings College London, and Oxford University) and charities (Foundations – the What Works Centre for Children and Families).
Kelly is a regular commentator in the national press and broadcast media. She is experienced at presenting to senior audiences on public and business leader opinion and societal and consumer trends across a range of topics including trust, gender equality, employee engagement, leadership, and many others. She was awarded an MBE in June 2022 as part of the Queen's Birthday Honours List for services to academia, research and the COVID-19 response, and was named in Female FTSE Board Report - 100 Women to Watch 2022.